ART DIRECTION
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NIKE
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CJ81 — CALVIN JOHNSON 
This campaign launched Calvin Johnson’s second signature cleat, the CJ81. The idea was to communicate explosive precision. At the time, Calvin was the top wide receiver in the NFL.






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ABOUT
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Creative Director and Illustrator with over 15 years of experience in the creative industry. His work spans across advertising, branding, graphic design, and illustration. Currently working independently, located in Portland, OR. 
© Darien Birks 2021